Play2web is a design agency. They wanted website banner design that shows they are different from other agencies in their authentic approach to usual problems. They wanted to make banners that will stand out on their website.
With the design I wanted to show creative process and authentic approach that strands behind their work.
While I was making the sketches for the banners I was thinking about how could they be used and I came to idea of the first letters of words Authentic and Creative to combine them with splash of colors or some smoky, windy colorful shapes.
The result is dynamic image even if it is static. The final images have possibility for animation (like moving gif, video or flash) for advertising purpose, especially for Google Ads.